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Technology

The Diffusion Dilemma

How technology spreads. “For a given technology, Rogers identified five crucial factors that influence adoption rates: relative advantage (the perceived benefits of using a new technology over existing alternatives), compatibility (alignment of the technology with existing social values and needs),… Read More »The Diffusion Dilemma

The Third Magic

Is it magic tough? “Humans’ first big meta-innovation, roughly speaking — the first thing that lifted us above an animal existence — was history. By this, I don’t just mean the chronicling of political events and social trends that we… Read More »The Third Magic